Make vs Zapier: A No-Code Automation Showdown

The Automation Crossroads

When your SaaS stack grows beyond 5 tools, you face a critical decision: Zapier’s simplicity or Make’s power? I built identical workflows in both platforms to find the true winner.

UI/UX Face-Off

```Zapier Example Trigger Setup

1. Select App (e.g., Gmail)
2. Choose Trigger (New Email)
3. Set Filters (Subject Contains ‘Order’) ```

```Make Scenario Builder [Gmail] → [Filter] → [Google Sheets] ↘ [Slack] ↗

**Zapier Pro:** Linear flow perfect for straightforward tasks
**Make Advantage:** Visual mapping of parallel processes

## Real-World Test: E-Commerce Workflow

**Goal:** Automate order processing from Shopify to inventory management

### Zapier Implementation (38 minutes)
1. Shopify → Google Sheets (New Orders)
2. Google Sheets → QuickBooks (Create Invoice)
3. QuickBooks → Slack (Notification)

**Limitation Hit:** Couldn't add warehouse API check without premium plan

### Make Implementation (52 minutes)
1. Shopify → Router (Split physical/digital orders)
2. Physical Branch:
- Google Sheets → Warehouse API → PDF Generator
3. Digital Branch:
- License Key Generator → Email Automator

**Win:** Handled 2x more logic paths

## Pricing Breakdown

| Metric          | Zapier Starter | Make Core |
|-----------------|----------------|-----------|
| Monthly Cost    | $29            | $16       |
| Operations      | 750 tasks      | 10K ops   |
| Active Zaps     | 20             | Unlimited |

## When to Choose Which

**Zapier Best For:**
- Under 5 app connections
- Time-sensitive projects
- Non-technical teams

**Make Dominates When:**
- Complex decision trees
- Data transformation needed
- High-volume processing

## Final Verdict

After 14 days of testing:
- **Zapier** delivered faster initial results
- **Make** provided superior long-term flexibility

Start with Zapier → Graduate to Make when workflows become mission-critical