If you’re anything like me, you find joy and nostalgic comfort in year-end lists. We consume listicles online, read recaps that make February 2025 already sound dated and look forward to seeing streaming platform Spotify fully utilise its AI capabilities to categorise our daily listening habits. The curated data points have become somewhat of a content farm, neatly wrapped up in a shareable bow and a pretty template.

Every year, Spotify Wrapped takes over our social media feeds, friends and family share stories, and snapshots of everything quantified from their Listening Age to Most played Artist. This year, the streaming platform went a step further and dove right into our subconscious, generating time-stamped listening reports with catchy texts such as: "The day you swapped pop for…

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