Apple Raises MacBook and iPad Prices by Up to $300 as AI Eats the World’s Memory Supply

Apple raised prices across its Mac and iPad lineup on Thursday, blaming AI data center demand for a global memory shortage that Tim Cook called a ‘hundred-year flood.’ The MacBook Air now costs $1,299, up $200. The iPhone was spared — and nobody at Apple will say for how long.

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Covers Apple raises prices on MacBook and iPad due to memory crunch, hints at more to come