Every engineering team eventually runs into the same wall: Data pipelines take way more time, attention, and patch-work than anyone wants to admit.

You start with a few scripts. Then a handful of transformations. Then another database. Then a schema change you didn’t see coming. Then a dashboard breaks because a column wasn’t where it was supposed to be.

Suddenly, “ETL” stops being a task and becomes a full-time job — for people who didn’t sign up for that job.

And that’s the hidden cost most companies never calculate.

*The Real Problem: Manual ETL Was Never Built for Today’s Data Stack * Modern systems aren’t simple:

  • multiple databases
  • different schemas
  • changing source systems
  • stream + batch needs
  • versioning
  • compliance + audits
  • real-time expectations

But …

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