The Super Bowl is not only one of the biggest sporting events in the world, it’s also one of the best times of year to find a deal on a big TV. For major events in particular, a large TV makes sense because it provides a more immersive experience and allows for groups of friends to gather and enjoy the game together. And as interest in big TVs grows, the prices continue to come down, making them more accessible than ever — especially during sales you’ll find this week.

Which TV is best for you and your space will depend on a few factors: how much light is in your room, how big of a TV can you accommodate, what your viewing habits are (beyond the Super Bowl), and of course what your budget is. But luckily there are plenty of good TVs in different sizes and price ranges to choose from.

$1898

There are a few reasons why the **S95F **is one of the best TVs you can get for game day. It’s more than bright enough to stand up to ambient light that might be streaming in through windows or from lamps and ceiling lights, plus it has a glare-free matte finish that significantly mitigates reflections. So, you’ll be able to keep the lights on to see your food and drink and reflections won’t get in the way of seeing any on-screen action. The S95F is a QD-OLED that has excellent color accuracy and vibrancy that will make the field and the players look realistic, and the OLED technology allows for wide viewing angles, keeping the image consistent for you and your friends no matter who is relegated to the edge seats.

Since it is a flagship TV, the Samsung S95F isn’t the cheapest on this list — the 65-inch model is on sale for $2,297.99 at Amazon — but it’s one of the best TVs on the market. Although, Samsung’s built-in OS Tizen is not the most intuitive, with some useful features buried in the menus. Still, if you have a room that gets a bunch of sun during the day, but want an OLED movie experience at night, the Samsung S95F delivers.

$1397

LG’s midrange C5 TV is an excellent way to get OLED performance without paying top dollar. It has a good amount of brightness, excellent color accuracy out of the box, and great gaming features including 4K @ 144Hz.

LG’s C5 is its midrange OLED line, and is one that I’ve been recommending for years. As an OLED with pixel-level brightness control, it boasts excellent black levels and color accuracy. It doesn’t match the S95F in terms of brightness output, and it has a glossy screen finish so reflections might be distracting if you’re in a room with a lot of light, but its picture quality is fantastic. You can also get more screen size for less money when compared to the Samsung, with the 65-inch model currently available for just under $1,400.

The C4, LG’s 2024 C-series model, can also still be found on sale (An Amazon seller has the 65-inch for $1,176.95). While it’s a year older than the C5, there isn’t a drastic difference between the two models. Yes, it’s not quite as bright as the C5, but if you don’t have a problem with ambient light and you want something that offers great picture quality, deep blacks, and accurate colors out of the box, it’s worth the consideration.

$998

TCL’s midrange QM7K has a QD-Mini LED TV with a 144Hz refresh rate, hundreds of local dimming zones for more precise brightness controls, and a Bang & Olufsen audio system.

The **QM7K **is TCL’s midrange quantum dot mini-LED TV and is a great way to get a bigger screen into your living room without spending too much. Right now the 75-inch model is available for only $999.99 at Best Buy, and a couple bucks cheaper at Amazon and Walmart. With the 2025 model year, TCL made improvements to its blooming control, so the QM7K handles that better than previous models, as well as preventing light from bright images bleeding distractingly into dark areas of the screen. The QM7K uses an HVA panel that helps with its viewing angles, although it doesn’t match the performance of an OLED.

There are also some great deals for the more budget-friendly model, the QM6K (you can get an extra 10 inches of screen size for the same price as the 75-inch QM7K), but its brightness is not nearly as good as the QM7K, so the image won’t have the same impact. If you really want more screen and aren’t worried about brightness, the QM6K will do the job, but I think it’s worth the extra cost to bump up to the QM7K instead.

$2198

Hisense U7QG TV

For the past few years, Hisense has been offering big deals on big TVs for the Super Bowl, and this year is no different. If you want a truly huge TV, the 100-inch Hisense U75QG is available for just under $2,200 at both Best Buy and Amazon. That’s less than the 65-inch Samsung S95F for an extra 35 inches of diagonal screen real estate. The U75QG is also the brightest TV on this list — hitting nearly 3,000 nits of brightness in small highlights — so there’s no issue with it holding its own against any ambient light. It looks really good out of the box with SDR signals (the vast majority of broadcast TV), so Levi’s Stadium will look realistic. And with a 100-inch screen, the game (and the commercials) will be incredibly engaging.

Once the game is done, the U75QG serves as a great everyday TV with good black levels and gaming support with 4K support at up to 165Hz refresh rate. Its HDR color isn’t as accurate as SDR (it tends a little towards blue as the picture gets brighter), but it will still perform well with movies and regular viewing.

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• John Higgins