The Problem: The "Final_V12_updated.xlsx" Nightmare

We’ve all been there. You have a critical business decision to make, but the data is trapped in five different CSVs, three email threads, and a "static" dashboard that was last updated two weeks ago.

I spent months watching brilliant analysts get bogged down in VLOOKUPs and manual joins just to answer simple questions like, "Why is our LTV dropping?"

I decided to build a solution that treats data analysis like Figma: collaborative, instant, and visual.

Introducing AUM Data Labs

AUM Data Labs isn’t just another BI tool. It’s a Collaborative Canvas designed for speed.

The Technical Moat: Domain-Aware Analysis

The core of the platform is a Python-based Domain Engine. Instead of forcing users to write SQL or complex form…

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