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Programmatic Advertising
馃 Programmatic Advertising
Real-time Bidding, DSPs, SSPs, Ad Exchanges
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Dexerto launches Omnidex
SSP
, betting publisher-led model beats
RTB
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馃挶
Ad Exchange
ppc.land
路
1d
1 day ago
Actions for Dexerto launches Omnidex SSP, betting publisher-led model beats RTB
Reuters and
Time
adopt bot-blocking whitelists to rein in AI crawlers
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Ad Exchange
聽
Content type:
News
聽
4
articles covering this post
digiday.com
路
4d
4 days ago
路
Cited by 4 articles
Actions for Reuters and Time adopt bot-blocking whitelists to rein in AI crawlers
Roku explores a sale as its $19bn
ad
platform
attracts media and
tech
buyers
聽
馃洅
Retail Media
ppc.land
路
1h
1 hour ago
Actions for Roku explores a sale as its $19bn ad platform attracts media and tech buyers
Samsung
opens
Smart TV home screens to
programmatic
via Trade Desk and DV360
聽
馃摵
Connected TV
ppc.land
路
2d
2 days ago
Actions for Samsung opens Smart TV home screens to programmatic via Trade Desk and DV360
Liftoff prices IPO at $23 and surges past $30 on Nasdaq debut
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馃挶
Ad Exchange
ppc.land
路
6d
6 days ago
Actions for Liftoff prices IPO at $23 and surges past $30 on Nasdaq debut
Adelaide brings attention
pre-bid
targeting to Amazon
DSP
聽
馃洅
Amazon DSP
ppc.land
路
2d
2 days ago
Actions for Adelaide brings attention pre-bid targeting to Amazon DSP
Viant
opens
its bidder to publishers with free
SupplyIQ
dashboard
聽
馃挶
Ad Exchange
ppc.land
路
1d
1 day ago
Actions for Viant opens its bidder to publishers with free SupplyIQ dashboard
AdPlayer.Pro
scales to 551M daily
ad
requests
and adds vertical video formats
聽
馃挶
Ad Exchange
ppc.land
路
6d
6 days ago
路
r/NowInMarketing
Actions for AdPlayer.Pro scales to 551M daily ad requests and adds vertical video formats
Affinity joins AdCP to put OEM and browser inventory into agentic
ad
standards
聽
馃摵
Connected TV
ppc.land
路
2d
2 days ago
Actions for Affinity joins AdCP to put OEM and browser inventory into agentic ad standards
Acxiom's geo-based audiences are now live on The Trade Desk in UK and Germany
聽
馃摵
Connected TV
ppc.land
路
2d
2 days ago
Actions for Acxiom's geo-based audiences are now live on The Trade Desk in UK and Germany
Teads bets on unified feed OS to save publishers from AI traffic collapse
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馃挶
Ad Exchange
ppc.land
路
1d
1 day ago
Actions for Teads bets on unified feed OS to save publishers from AI traffic collapse
The Trade Desk adds a gaming veteran to its board - and the
timing
matters
聽
馃挶
Ad Exchange
ppc.land
路
3d
3 days ago
Actions for The Trade Desk adds a gaming veteran to its board - and the timing matters
A German judge just made Google
responsible
for what its AI says
聽
馃摵
Connected TV
ppc.land
路
2d
2 days ago
路
r/NowInMarketing
Actions for A German judge just made Google responsible for what its AI says
Amazon Ads unified reporting exits beta - and takes two old tools with it
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馃摝
Amazon Advertising
ppc.land
路
2d
2 days ago
Actions for Amazon Ads unified reporting exits beta - and takes two old tools with it
SuperAwesome becomes Roblox's only under-13
ad
partner globally
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馃挶
Ad Exchange
ppc.land
路
6d
6 days ago
路
r/NowInMarketing
Actions for SuperAwesome becomes Roblox's only under-13 ad partner globally
Walmart Connect brings
real
purchase
data
into Google DV360 for YouTube ads
聽
馃洅
Retail Media
ppc.land
路
1d
1 day ago
Actions for Walmart Connect brings real purchase data into Google DV360 for YouTube ads
MiQ upgrades Sigma a year in: Planning Agent and 2.5PB of daily
data
聽
馃洅
Retail Media
ppc.land
路
1d
1 day ago
Actions for MiQ upgrades Sigma a year in: Planning Agent and 2.5PB of daily data
Ogury launches SONA to finally bridge audience planning and campaign execution
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馃挶
Ad Exchange
ppc.land
路
1d
1 day ago
Actions for Ogury launches SONA to finally bridge audience planning and campaign execution
Organic traffic is now mobile
advertising
's biggest fraud blind spot
聽
馃挶
Ad Exchange
ppc.land
路
2d
2 days ago
Actions for Organic traffic is now mobile advertising's biggest fraud blind spot
Bauer Media Audio joins Fire TV as radio brands hit connected TV
聽
馃摵
Connected TV
ppc.land
路
3d
3 days ago
Actions for Bauer Media Audio joins Fire TV as radio brands hit connected TV
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