marketingdive.com — Scour · Scour

marketingdive.com

71 posts in the last 30 days

Marc Jacobs puts luxury spin on microdrama content with ‘The Scene’

marketingdive.com·8h

Campaign Trail: 1664 taps multiple Robert Pattinsons to examine good taste

marketingdive.com·10h

Aerie ups commitment to authenticity with enhanced creator program

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Home Depot helps advertisers reach DIY audiences on Reddit and Pinterest

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How Powerade’s World Cup campaign attempts to break through a crowded field

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Smoothie King tackles nutritional advice overload in new ads

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Pizza Hut shifts loyalty program toward experience and exclusivity

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How Nestlé’s US CMO keeps tabs on changing consumer tastes

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How AI Is making ad creative faster

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Burger King returns to ‘Star Wars’ galaxy as turnaround push endures

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Snickers extends ‘Hungry’ platform around peanut butter products

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Heinz kicks off NFL deal by inducting 57th draft pick into new club

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Viant acquires TVision to realize CTV advertising trifecta

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E.l.f. promotes longtime CMO Kory Marchisotto to president

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‘We’re not Nespresso’: Inside Green Mountain Coffee Roasters’ new campaign

marketingdive.com·4d

Adobe expands agency partnerships as part of agentic AI platform debut

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Maximizing the transaction moment: Why the point of purchase is retail’s most undervalued growth lever

marketingdive.com·4d

No Warner Bros., no Hastings, no problem: Netflix has ‘room for growth’

marketingdive.com·1w

Black representation drives brand opportunities: Here’s what the numbers say

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Target puts creators at forefront of Pokémon anniversary campaign

marketingdive.com·1w

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