SEO Blog by Ahrefs ahrefs.com

Generative Engine Optimization: Growth Strategies and Metrics For the AI Era

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Search Everywhere Optimization: 5 Places to Optimize Beyond Google

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The Genius Marketing Strategy in Ryan Trahan’s 50 States Challenge

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The Great Diversification: How 8 Companies Are Evolving Their SEO Strategies

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How to Detect AI-Generated Content

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Only 12% of AI Cited URLs Rank in Google’s Top 10 for the Original Prompt

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My Complete AI Content Process for Ahrefs

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How to Track Website Metrics With One Free, Privacy-Friendly Tool

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Is SEO Dead? Real Data vs. Internet Hysteria

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Is SEO Dead? Real Data vs. Internet Hysteria

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Do AI Assistants Prefer to Cite “Fresh” Content? (17 Million Citations Analyzed)

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What We Learned From Studying Our Own “AI Proof” Keywords

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Google’s Free SEO Tools, Explained

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Goodbye, Featured Snippets: How SERP Features Have Evolved in the AI Era

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Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?

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76% of AI Overview Citations Pull From Top 10 Pages

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8.64% of AI Overviews Appear Outside Position #1 (And as Low as Position #6)

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Google Thinks AI Mode Is Good for Users, but the Content Isn’t Good Enough to Rank in Google

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How to Persuade Your Boss to Send You to Ahrefs Evolve in San Diego

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15 Marketing Conferences to Attend in 2025

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