Search Engine Land · Scour

7 ways to use storytelling in a business blog

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Walmart: ChatGPT checkout converted 3x worse than website

searchengineland.com·8w·Hacker News

Perplexity’s Comet for iOS uses Google Search by default

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Microsoft Advertising simplifies automated bidding setup

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Google expands its Universal Commerce Protocol to power AI-driven shopping

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What patents reveal about the foundations of AI search

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Multi-location SEO strategy: Stop competing with your own content

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Your SEO maturity score doesn’t measure what you think it does

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AI Mode is Google’s next ads engine — and it already knows how to monetize it

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Google AI Overviews now appear on 14% of shopping queries: Report

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Small publisher search traffic fell 60% over two years: Data

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Google retires several legacy ad format policies

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SMX Now: Learn how brands must adapt for AI-driven search

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Google brings vehicle feeds to Search campaigns

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Where to focus technical SEO when you can’t do it all

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Local content playbook: From service pages to jobs-to-be-done pages

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30-day vs. 7-day attribution in Google Ads: What the shorter window revealed

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Why customer personas help you win earlier in AI search

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YouTube tests sticky banner after ad skip

searchengineland.com·9w·Hacker News

Google adds video visibility to Performance Max reporting

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