181 | Peter Dodds on Quantifying the Shape of Stories (opens in new tab)

A good story takes you on an emotional journey, with ups and downs along the way. Thanks to science, we can quantify that. Peter Dodds works on understanding the structure of stories and other strings of words (including Twitter) by analyzing the valence of individual words, then studying how they are strung together in different kinds of stories. Understanding these structures offers powerful insight into how people communicate and how to reach them. As Peter says, "Never bring statistics to...