BRYN: A Complete Coffee House Brand Identity (opens in new tab)

BRYN: A Complete Coffee House Brand Identity abduzeedo May 10, 2026 BRYN coffee house brand identity by OHDUDI: deep red and slab serif at extreme scale anchor a complete naming and visual system built from the ground up. Red is a calculated bet in a coffee house brand identity. In a café category dominated by beige, oat, and fog, OHDUDI chose #C41010 — not as accent but as field. The BRYN wordmark sits at roughly 200pt in a high-contrast slab serif, with the tagline "COFFEE STARTS AT ORIGIN"...