Orchestrating the Twin Transition in Multinational Corporations: Technology Roadmapping for Green and Digital Global Business Services (opens in new tab)

Global Business Services (GBS) have emerged as a "living laboratory" for the Twin Transition of Green and Digital Transformation, as multinational corporations (MNCs) face increasing pressure to harmonize digital efficiency with environmental stewardship. Aiming to derive a socio-technical framework, this paper synthesizes Technology Roadmapping (TRM) with the International Telecommunication Union (ITU) ICT-centric innovation ecosystem toolkit. ...