OneBar: An End-to-End Content-Grounded Generative Query Recommendation Framework for E-Commerce Video Feeds (opens in new tab)

Short-video platforms now expose clickable search entries beneath the video player, enabling users to easily express content-induced search intent. However, conventional query recommendation systems on short-video platforms suffer from latency constraints and objective misalignment, while recent generative approaches struggle with noisy content-side metadata and preference drift. To address these issues, we propose OneBar, an end-to-end generati...