How One Small Word Can Transform Our Motivation, Success And Relationships | Jonah Berger (opens in new tab)

Words matter. Unbelievably, tiny changes to language can have a big effect on behavior. Hear bestselling author, Jonah Berger reveal the magic words that can completely transform how we behave, in this riveting episode. Almost everything we do involves words. But have you ever stopped to consider how much influence the words you choose can have on the person reading your email, or listening to your presentation? Some words are more impactful than others. In fact, we can captivate, motivate an...