Amazon Prime Day 2026: Bargains Begin June 23 — and So Do the Scams (opens in new tab)

When Amazon Prime Day returns on June 23–26, 2026, more than 25 countries will take part in one of the largest shopping windows of the year. Spanning millions of products and generating billions of dollars in transactions in just 96 hours, the event is as lucrative for cyber criminals as it is anticipated by consumers. Major retail moments bring together the three ingredients’ attackers exploit most: a globally trusted brand, time-limited urgency, and massive purchase intent at scale. The res...