393.Why Most MedTech Startups Lose After Finding Product Market Fit and Never Build Durable Market Power (opens in new tab)

Why Product Market Fit Is Only the Beginning!Most startups spend years chasing traction.Very few spend enough time understanding what happens after they achieve it.In this solo episode, Omar Khateeb explains why product-market fit creates opportunity but does not create protection. Growth attracts customers, but it also attracts competitors, capital, strategic interest, and market attention.The conversation explores category leadership, market control, ecosystem building, narrative ownership,...