Deadline

‘Supergirl’ $100M+ Promo Partner Campaign Biggest Ever For Warner Bros’ DC Studios (opens in new tab)

Covered by Forbes, Dark Horizons

When Supergirl takes to the screen this Friday, she’ll be the biggest Warner Bros/DC Studios movie ever when it comes to promotional partnerships with 80+ sponsors who are delivering $100 million-plus in media value. That’s not even counting consumer products. With names such as Ulta Beauty, OPI, Joico, and Kentucky Fried Chicken onboard, Warner Bros […]

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Covered in 2 articles

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