I tried "GEO" on my indie tool — it was just SEO (here's the GSC data) (opens in new tab)

Every other newsletter this year told me my SaaS needed GEO — Generative Engine Optimization. Write an llms.txt. Add "AI-only" schema. Chunk your content for the models. So before sinking a weekend into it, I read one contrarian source, opened Google Search Console for my tool, and looked at the actual numbers. The verdict was boring and freeing: for Google, optimizing for AI answers is still just SEO. The real problem wasn't my markup — it was that almost nothing about my site was discoverab...