Your README is a landing page: a 10-minute adoption audit for developer tools (opens in new tab)

For many developer tools, the GitHub README is the landing page. A potential user often decides whether to try the product before visiting a separate website. They scan the repository title, the first screen of the README, one example, and the install command. If those pieces do not create a clear path to value, a longer feature catalog will not rescue the conversion. Here is a ten-minute audit for a public developer-tool launch surface. 1. Run the five-second test Read only the repository na...