The App Store Subscription Promise (opens in new tab)

I’m a big fan of the convenience and flexibility Apple’s App Store offers when it comes to subscriptions. Over the years, I believe those qualities have earned a sense of ease and trust from users that’s hard to put a monetary value on. Soon, Apple will release a new subscription type that allows developers to offer cheaper monthly plans with 12-month commitments. I’ve seen how this plays out in other industries, and I’m uneasy about how it could impact the App Store’s reputation long-term. I...