Inside the 2025 Meeting That Forced Apple to Rethink Siri and Bet on Google (opens in new tab)
A secret 2025 executive meeting, convened without Tim Cook, set in motion Apple's most consequential AI pivot in decades — dismantling John Giannandrea's empire, installing Mike Rockwell to rescue Siri, and outsourcing Apple's model ambitions to Google's Gemini.
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