Fire-Boltt Set to Shake Up India’s Smartphone Market With First Budget Phones Launch (opens in new tab)

Fire-Boltt, one of India’s most recognizable wearable technology brands, is preparing to enter the smartphone industry, marking a significant shift in strategy for the company that built its reputation on smartwatches, audio products, and connected devices. Multiple reports indicate that the brand is gearing up to launch its first smartphones in India under a new sub-brand called “Boltt”, with the debut lineup expected as early as July. The move could inject fresh competition into India’s cro...