(1) The question is no longer if agents will pay publishers (opens in new tab)
So the question moves. It’s no longer will agents pay publishers?, but what kind of publisher actually benefits when the rail goes live? We can approach this question purely from a revenue perspective, but I think it’s broader than this. Our core thesis at Mizal is that the current information value chain breaks in an agentic world because of three things: Lost value: when AI systems use creator knowledge, there is often no reliable way to attribute, price, license, or compensate that usage. ...
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