Fortune

‘Not an Allbirds Moment’: Xbox’s new CEO says she is grounding the console in gaming roots, not AI (opens in new tab)

Covered by 3 sources See all sources covering this story including Thurrott.com, Yahoo Finance

Since stepping into the Xbox CEO role, Asha Sharma has preached a "return of Xbox."

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Covered in 3 articles

Thurrott.com·

Xbox CEO Want to Explore New Business Models and Innovations to Keep Project Helix Affordable

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Yahoo Finance·

Xbox’s CEO spent her early career taking out trash and selling coupon books—she says the secret to her rise was never obsessing over a dream career

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Spyglass·

The Resuscitation of Xbox

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