Navigating Credibility on TikTok: How Young Adults Evaluate and Verify Information on the Platform (opens in new tab)

TikTok has become an important information source for young adults, yet little is known about how they assess the credibility of content encountered on the platform. This study builds on a combination of a 7-day diary study with semistructured qualitative interviews with 46 young adults (aged 18–24), providing nuanced insights into credibility assessments during everyday platform use. The findings reveal that participants are generally skeptical of TikTok’s overall credibility, but rely heavi...