Impact Pricing: Credit-Based Pricing Explained: How AI Companies Balance Cost, Value, and Scale with Steven Forth (opens in new tab)

AI pricing is changing fast—and suddenly, everyone is selling credits. But here’s the uncomfortable question: Are credits actually helping you scale… or quietly pulling you back into cost-plus pricing? Steven Forth, co-founder of ValueIQ, joins Mark Stiving to unpack what’s really going on behind the rise of credit-based pricing—and why so many companies are adopting it despite its obvious flaws. This isn’t a polite discussion. Mark challenges the very foundation of credits, arguing they brea...