Impact Pricing: Why You Need to Engage to Have Value Conversations with John Ray (opens in new tab)

John Ray is a Pricing and Business Development Coach for Professional Services Firms, and a Podcast Host and Producer. In this episode, John shares optimal strategies for positioning your value proposition to attract the best fit clients for your business. What you will learn from this episode: Discover how to craft a compelling value proposition by identifying the unique value that your clients perceive in your offerings Learn about the importance of continuing value conversation Overcome th...