Swatch closes stores after rush for Royal Pop watch (opens in new tab)
Swatch closed stores in several countries after crowds gathered for the May 16 launch of the Royal Pop pocket watch, a collaboration with Swiss luxury watchmaker Audemars Piguet. Police responded at some locations as shoppers and resellers lined up in New York, London, Paris, Geneva, Chicago and Houston. The collection combines Audemars Piguet’s Royal Oak design language with Swatch’s 1980s Pop line, and its retail price, far below that of Audemars Piguet watches, drew buyers seeking a collec...
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