Let's Answer Some Sales Questions with Steli Efti (opens in new tab)

The inimitable Steli Efti has been a leader in the startup and SaaS sales landscape for years. Check out this live Q+A focused on sales processes. - Any tips on how I can use to my advantage the fact that I am a client as well as a co-founder in marketing, sales or during onboarding calls? 2- I have had extensive success in Marketing & Sales in the Sports & leisure industry selling an in-person Service in the B2C world. Any tips on how to translate those skills into the SaaS and B2B world? - ...