Apple’s iPhone 18 Pro could cost a lot more, thanks to the chip shortage (opens in new tab)

The iPhone 18 Pro’s prices could go up this year, largely due to ongoing chip and memory shortages. When speaking to The Wall Street Journal (WSJ), Apple CEO Tim Cook said that price hikes were “unavoidable,” and that “we’re doing our best to mitigate the huge increases that are being passed to us, and we’ve been […]