SPI 488: How to Get the Story That Connects, Serves, and Sells (opens in new tab)

<p>#488 Earlier this week on episode 487 I got to interview PJ of GoatMilkStuff.com — it'll be one for the ages for sure. And it reminded me of something, an episode from way back, episode 122 with Shane and Jocelyn Sams. In fact, I'm going to share a clip from that episode today as well. And in having my memory jogged, something crystallized for me around being an effective podcast host. We're going to get into all of it today, so take a coffee (or tea, or water) break and let's chat! Show n...