The format of your online technical content matters (opens in new tab)

How you choose to make technical content available online sends a message about how you do business and what you think about your content and customers… 🌐 : You want your technical content to be as easy to find as possible. You want it to be easily searched, shared, and copied. You don’t mind if competitors know how your product works, because you also want prospective and current customers to know. You want your product and its technical capabilities to be part of the online and offline conv...