TMBA589: Creating a Software Business Without Technical Expertise (opens in new tab)

We've been devoting a lot of time on this podcast recently to SaaS or "Software as a Service" businesses. That's because we love the upside of SaaS, including the potential for generating recurring revenue and creating life-changing exits. But is it possible to create a software business without knowing how to code? Alan VanToai is the founder of CrewFire.com, a brand ambassador and influencer management platform. Alan has very limited technical expertise, but that hasn't stopped him...