#768 “Lifestyle Business” vs “Real Business” (opens in new tab)

Go from being trapped in the job you’ve built for yourself to building a wealth-generating machine. Dan & Ian challenge service businesses to determine their LTV to CAC ratio so they can improve their cashflow and run a “real” business that gives them the lifestyle they want. Calculating the LTV to CAC ratio may sound hard (and boring), but it’s no harder than solving all those other things you’re struggling with in your business. Also, Dan’s hot take on the digital nomad ratio and being ...