Apple to Broadcast MLS Game Shot Entirely on 15 iPhones, First Major Live Sports Event Captured Using Only Smartphones (opens in new tab)

Covered by 3 sources including Engadget, DigidayDiscussed on Hacker News

Apple has frequently touted the use of professional-grade iPhones by filmmakers to make shorts, commercials and even feature-length movies. And it recently added iPhones to the mix for its MLB and Major League Soccer brodcasts. Now the tech giant is taking the eat-your-own-dog-food approach to a new level. This Saturday, May 23, Apple TV will […]

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Covered in 3 articles

Engadget·

Apple will broadcast a Major League Soccer game captured entirely with iPhones

Digiday·

Future of TV Briefing: How AI agents will figure into this year’s upfront negotiations

Mediagazer·

Apple plans to broadcast an MLS game on Saturday shot entirely on 15 iPhone 17 Pros, the first major live sports event to be captured using only smartphones (To...