View from the Wing

Why U.S. Airlines Stopped Selling Flight Attendant Sex Appeal, While Asian Carriers Still Police Age, Weight, And Looks (opens in new tab)

U.S. airlines once sold sex appeal through young, thin, unmarried flight attendants, but deregulation, civil-rights law, and union seniority ended that model. Yet this hasn't taken hold everywhere, as some Asian carriers still use age, weight, grooming, and appearance rules as part of cabin crew branding.

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