Timex Expands their Atelier Line with New Chronographs (opens in new tab)

Lots of ink has been spilled in the short span of time since the launch of the Formex Aria on the topic of small brands (microbrands, if you must) going upmarket and playing at significantly higher price points than consumers are accustomed to. When a brand releases a watch that is multiple times the cost […] The post appeared first on .