'I can't watch this anymore': Expert says Trump's UFC calamity to backfire (opens in new tab)

Mother Jones suggested, while both UFC and Trump hope the event will prop up their brands, the whole thing may backfire as more and more fans say, “I can’t watch this anymore.”“The UFC and Dana White arguably helped Trump get elected,” explained Kyle Green, a sociologist at SUNY Brockport who focuses on the intersection of sports and politics. White is the CEO of UFC and has remained a steadfast ally of Trump over his political career. “They put him in contact with Joe Rogan, who puts him in ...