Cox Automotive to Acquire Fullpath, Bringing AI-Native Data and Marketing Infrastructure to the Industry's Largest Dealer Network (opens in new tab)

Agreement to acquire Fullpath adds Customer Data Platform, marketing automation, and AI capabilities to the Cox Automotive portfolio – giving dealers a unified platform to compete in an AI-driven retail environment. ATLANTA – April 23, 2026 – Cox Automotive today announced it has signed a definitive agreement to acquire 100% of Fullpath, a leading AI-powered … Continued