AI search may kill the click. But users still need to trust the answers (opens in new tab)

It’s hard to think of AI, it’s a fitting narrative. The company was broadly mocked for its early moves in the generative era, which were Today, Google is in a much stronger position. Not because it’s just coming off , or because it has the best model or because it commands a major AI ecosystem. Those titles get passed around the big labs every few months. The reason is much simpler: the business is holding up. {"blockType":"mv-promo-block","data":{"imageDesktopUrl":"https:\/\/images.fastcompa...