Effectiveness of front-of-pack nutrition labels in Saudi Arabia: a comparative study (opens in new tab)

ObjectivesTo evaluate Saudi consumers’ understanding and food choices based on five FoPL systems using a validated methodology adapted from the international FOP-ICE (Front-Of-Pack International Comparative Experimental) study.MethodsAn online survey was administered to 1,500 Saudi adults (≥18 years) from all five regions. Eligible participants regularly purchased yoghurt, biscuits, or breakfast cereals. Participants were randomly assigned to view products with or without FoPLs and completed ...