Who's actually hiring in GTM right now (6 minute read) (opens in new tab)

Cursor, Decagon, and OpenAI are aggressively hiring SDRs while the rest of the market cut SDR roles by 21% year over year. The companies whose entire pitch is "AI replaces sales" doubled their own SDR headcount this year. Customer support was the one role they actually automated away, down 37%, the biggest drop of any GTM function. GTM engineering doubled to 400+ across US digital natives, Claude mentions in GTM engineering job posts tripled in one quarter, and 3 in 5 open GTM roles are still...