Japan Trends

Bring a Touch of Ghibli Magic to Your Daily Life with the Jiji Drawstring Bag (opens in new tab)

In many cultures, black cats are seen as omens of bad luck, but in Japan, the perspective is quite the opposite. The black version of the manekineko, or beckoning cat, is traditionally believed to ward off evil and protect its owner. This cultural appreciation for dark-furred felines is perhaps best embodied by Jiji, the witty and loyal companion from the 1989 Studio Ghibli masterpiece, Kiki’s Delivery Service. Now, you can carry a piece of that magical protection with the Kiki’s Delivery Ser...

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