It’s National Donut Day! LBC Students Create Ad Plans for Alumnus-Owned ‘W Donuts’ (opens in new tab)

Lancaster Bible College communication and business students had a pretty sweet real-world opportunity this spring to see their creativity impact an LBC alumnus-owned local business: W Donuts. The first annual Marketing Competition, a partnership project between LBC’s Business Administration and Communication & Media Arts Departments, invited students to take their classroom lessons right to the business world.