The art of building legendary brands | Arielle Jackson (Google, Square, Marketer in Residence at First Round Capital) (opens in new tab)

What makes a great brand? After working at Google and Square, Arielle Jackson has spent the past eight years consulting startups on how to create powerful messaging that works. In this jam-packed episode, she shares how to pick a winning name for your company, create a brand purpose that excites your team and customers, and position your company and its products for success. You don’t want to miss this one!—Find the full transcript here: to find Arielle Jackson:• Twitter: LinkedIn: Course: to...