Apple Updates App Store Guidelines With Stricter Rules for Low-Quality Apps (opens in new tab)

Apple updated its this week, adding around low-quality apps. The 4.3 Spam rule already barred overly simple apps in saturated categories, but Apple now includes language saying low-effort apps could be pulled from the . Apps in oversaturated categories that are not updated, improved, or do not attract customers may be removed, according to Apple. App Guideline 4.3(b) New Language: Don't submit apps that are indistinguishable from what's already widely available. Opportunistically creating var...