Welcome, Soccer Fans. We’re Monetizing the Oxygen (opens in new tab)

Welcome, soccer fans from around the globe, to the 2026 FIFA World Cup in the United States, Mexico, and Canada. We hope you have a pleasant stay with us and enjoy all the exciting experiences North America has to offer. Oh, and by the way, we’re monetizing the oxygen. Yes, we know it’s a bummer. However, due to low ticket sales, low hotel bookings, and generally low enthusiasm, oxygen is the only necessity left for us to exploit. Thanks to European disdain for endless commercial breaks and t...