Advertising Jingles That Became Hit Songs (opens in new tab)
But that's backwards. "We've Only Just Begun" was written by Paul Williams and Roger Nichols specifically to advertise The Crocker Bank in Mendocino, California. Local non-actors were recruited to appear in the commercial, which debuted in 1970. Richard Carpenter heard the ad, liked the song, and reached out to the ad agency for the music rights. The Carpenters recorded an expanded version that proved to be a hit and helped them win the Best New Artist Grammy in 1971. It's not the only advert...
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