Amazon claims its data centers are 7x more water-efficient than the industry average (opens in new tab)

As they face increasing backlash over their resource consumption, major data center operators are scrambling to prove they’re not a drain on the environment, or, at least, not as much of one as their competition. Amazon has published some bold new claims to this end: The tech giant says it has achieved a 52% improvement in water efficiency over the last 5 years, and says its data centers are 7x more water-efficient than the industry average. This, the company says, is thanks to a mix of innov...